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Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million.
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly, Roy Orbison and James Dean, Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements . The Ray ...
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Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent.
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A Farewell to Kings [a] is the fifth studio album by Canadian rock band Rush, released on Anthem Records on August 29, 1977. The album reached No. 11 in Canada and marked a growth in the band's international fanbase, becoming their first Top 40 album in the US and the UK. After reaching a critical and commercial peak with 2112 and touring the ...
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