RLI Corp.
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Maui Jim is an American sunglasses manufacturer based in Peoria, Illinois. [2] Founded in Lahaina, Hawaii, in 1980, the company designs, develops, and manufactures a wide variety of sunglasses marketed under the eponymous brand name. As of 2015, it was the third-largest producer of sunglasses in the world. [1]
PARIS — Kering Eyewear will soon be saying “aloha” to its distribution partners in Europe and Asia as it introduces them to its latest acquisition — the American brand Maui Jim.
I ordered a pair of, er, Pair glasses with black frames and a navy-blue top, because I'm boring. My only regret is that I didn't choose something fun like The Retro Batman. But the glasses ...
[citation needed] In 1994, the company retired its founding contact lens insurance product and in 1996 RLI sold its RLI Vision unit to Maui Jim, a manufacturer of luxury sunglasses. [citation needed] In 2013, RLI invested $20 million in renovations of their Peoria headquarters.
Maui Jim has tried to break the common link between sunglasses and summer since snow reflects almost 80% of UV rays. The UV intensity rises 3% for every 400 meter increase in altitude. Maui Jim sunglasses often cost between $150 and $350.
In March 2022, it was announced Kering Eyewear had acquired the Hawaiian eyewear brand Maui Jim. In March 2018, Kering agreed to sell its shares of Stella McCartney back to its eponymous owner. [33] Kering spun off the brand Puma in 2018 [34] and sold Volcom the following year.
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